Likes, views, comments: How is viewer engagement related to high- and low-quality explanatory videos?
Conference contribution (Article) › Research › Peer reviewed
Publication data
| By | Laura Wölck, David Bednorz, Aiso Heinze |
| Original language | English |
| Published in | Claudia Cornejo, Patricio Felmer, David M. Gómez, Pablo Dartnell, Paula Araya, Armando Peri, Valeria Randolph (Eds.), Proceedings of the 48th Conference of the International Group for the Psychology of Mathematics Education: Research Reports (vol. 2) |
| Pages | 395-402 |
| Editor (Publisher) | PME |
| DOI/Link | https://www.igpme.org/publications/current-proceedings/ |
| Publication status | Published – 07.2025 |
Mathematical explanatory videos on platforms like YouTube are widely used by
learners but often criticized by experts for their quality. Research on the relationship between viewer engagement and the educational quality of videos is limited and shows inconsistent results. Using existing quality data from 44 YouTube videos on the derivative concept, we examined differences in engagement metrics between high- and low-quality videos. Results reveal a nuanced relationship between video quality and viewer engagement. While no strong differences were found, effect sizes suggest meaningful variations, with low-quality videos showing higher appreciation and interactive engagement of viewers, but high-quality videos demonstrating higher longterm consumption rates.
